diff --git a/packages/block-library/src/navigation-submenu/block.json b/packages/block-library/src/navigation-submenu/block.json
index 70e0970bf3e6e4..e767b60aec3a6c 100644
--- a/packages/block-library/src/navigation-submenu/block.json
+++ b/packages/block-library/src/navigation-submenu/block.json
@@ -40,13 +40,6 @@
 			"type": "boolean"
 		}
 	},
-	"example": {
-		"attributes": {
-			"label": "About",
-			"type": "page",
-			"title": "About Us"
-		}
-	},
 	"usesContext": [
 		"textColor",
 		"customTextColor",
diff --git a/packages/block-library/src/navigation-submenu/index.js b/packages/block-library/src/navigation-submenu/index.js
index 69e97fb85325a5..f5eb1e2346d76e 100644
--- a/packages/block-library/src/navigation-submenu/index.js
+++ b/packages/block-library/src/navigation-submenu/index.js
@@ -2,6 +2,7 @@
  * WordPress dependencies
  */
 import { page, addSubmenu } from '@wordpress/icons';
+import { _x } from '@wordpress/i18n';
 
 /**
  * Internal dependencies
@@ -37,6 +38,12 @@ export const settings = {
 		return label;
 	},
 	edit,
+	example: {
+		attributes: {
+			label: _x( 'About', 'Example link text for Navigation Submenu' ),
+			type: 'page',
+		},
+	},
 	save,
 	transforms,
 };