diff --git a/packages/block-editor/src/components/inserter/block-patterns-tab/utils.js b/packages/block-editor/src/components/inserter/block-patterns-tab/utils.js
index 566f9def472ed3..a9ac9db796f4dc 100644
--- a/packages/block-editor/src/components/inserter/block-patterns-tab/utils.js
+++ b/packages/block-editor/src/components/inserter/block-patterns-tab/utils.js
@@ -18,16 +18,19 @@ export const INSERTER_SYNC_TYPES = {
 export const allPatternsCategory = {
 	name: 'allPatterns',
 	label: _x( 'All', 'patterns' ),
+	isFeatured: true,
 };
 
 export const myPatternsCategory = {
 	name: 'myPatterns',
 	label: __( 'My patterns' ),
+	isFeatured: true,
 };
 
 export const starterContentCategory = {
 	name: 'core/content',
 	label: __( 'Starter content' ),
+	isFeatured: true,
 };
 
 export function isPatternFiltered( pattern, sourceFilter, syncFilter ) {
diff --git a/packages/block-editor/src/components/inserter/category-tabs/index.js b/packages/block-editor/src/components/inserter/category-tabs/index.js
index 47c9f0e051a66e..d33edc5ec83f1e 100644
--- a/packages/block-editor/src/components/inserter/category-tabs/index.js
+++ b/packages/block-editor/src/components/inserter/category-tabs/index.js
@@ -1,3 +1,8 @@
+/**
+ * External dependencies
+ */
+import clsx from 'clsx';
+
 /**
  * WordPress dependencies
  */
@@ -42,7 +47,12 @@ function CategoryTabs( {
 					<Tabs.Tab
 						key={ category.name }
 						tabId={ category.name }
-						className="block-editor-inserter__category-tab"
+						className={ clsx(
+							'block-editor-inserter__category-tab',
+							{
+								'is-featured': category.isFeatured,
+							}
+						) }
 						aria-label={ category.label }
 						aria-current={
 							category === selectedCategory ? 'true' : undefined
diff --git a/packages/block-editor/src/components/inserter/style.scss b/packages/block-editor/src/components/inserter/style.scss
index 1258fe01b285d6..d6f98c6bfc863e 100644
--- a/packages/block-editor/src/components/inserter/style.scss
+++ b/packages/block-editor/src/components/inserter/style.scss
@@ -267,6 +267,15 @@ $block-inserter-tabs-height: 44px;
 		position: relative;
 		height: auto;
 
+		&.is-featured:last-of-type {
+			background: red!important;
+			margin-bottom: $grid-unit-20;
+		}
+
+		// &.is-featured:not(:has(~.is-featured))
+		// 	margin-bottom: $grid-unit-20;
+		// }
+
 		&[aria-selected="true"] {
 			color: var(--wp-admin-theme-color);